Giving Up the Ghost from Sticker Shock

I was in a gift shop at a nearby hospital the other day, and since I’ve been keeping my eye out for Halloween decorations, I spotted this little, 3 inch tall ghost:

Not much to it: a cotton ball, black cutout paper eyes and mouth and a small piece of sheer white netting. Not impressed, but curious what something like this goes for in a gift shop, I flipped it over to see the price:

$16.99 (+ tax). I was curious what the manufacture charged, but I didn’t see it for sell on the manufacture’s site Giftcraft.com. Perhaps they’re handcrafted by Italian artisans and only sold on spec.